What's In Your Basket?

By Ron Rosenberg

shopping-cartIt's often said that people spend more time planning their vacations than they do planning for their future.

There are probably dozens of reasons for this, but the simple fact is that people don't seem to invest in themselves as much as they should. We'll share three specific strategies to help make yourself more valuable and more effective in everything you do.

Educate Yourself

The picture you see is a shopping cart filled with all the books, audios, videos,  and training programs we had acquired over a particular ten-year period. We more...

Like Poker? Learn Trading.

By Ron Rosenberg

Photo gambling chips on the dark

Several years ago, our son worked as a professional poker player.  He had a good run for several years, but the actual lifestyle wasn’t sustainable if he wanted to have a “real life” and meaningful relationships.

During this time, he received a steady stream of invitations to visit various casinos and participate in some pretty major tournaments.  All of this made perfect sense from the perspective of “message-to-market match” – one of the most important marketing concepts we promote.


Towel Art

By Ron Rosenberg


Sometimes it's the little things that can make a big difference. Whether it's remembering a bit of information about a customer's family or doing something special and unexpected, the impact you have on other people can have far-reaching and positive outcomes.   Fortunately, there’s no shortage of examples, and we’re going to look at three of them you can adapt immediately in your own daily life.   Your Room is Ready!   We have  some good friends who are what people call “cruisers” – they like to take their vacations on cruise ships, more...

Change is How You Grow!

As spring approaches, you see the changes that begin to take place. The plants, shrubs, and trees have endured a cold, harsh winter, and you begin to see the buds bursting open, the flowers starting to bloom, and finally the leaves popping out as if overnight.

In nature there’s a constant and continuous cycle of change that’s exhibited in the growth and maturing of the outdoor landscape.

As we, too, mature from children to adults, there are similar changes that take place in the struggles and changes we must endure to grow into more...

You Snooze...You Lose!

by Ron Rosenberg

We've spoken in the past about the concept of opportunity cost - the "alternate universe" that exists on the other side of the choices you make.

For example, if you choose to work on Project A, then the opportunity cost is that you may not get to work on Project B.

If you invest funds in one business opportunity, then those funds aren't available for a different opportunity. But there's another application of this that doesn't necessarily involve what you do as much as what you don't do.

Let's Get Some Gas

When more...

Host an "Online Event"

By Ron Rosenberg

I've been talking with many of our association clients about their events, and they're sharing some sobering observations with me.

It seems that individuals and businesses are becoming more cost-conscious than ever, and they're less willing to invest the time, money, and effort to attend live training events.

These associations are looking for alternatives to help deliver valuable content to their members in ways that don't involve traveling to conferences.

And this challenge isn't limited to associations either - our small-business clients are finding that one-on-one sales calls can be prohibitively costly and more...

When a Process Doesn't Work

by Ron Rosenberg


Hand Holding Survival Multi-functional Wallet Card Tool On White BackgroundI'll start by saying that I'm a big fan of processes.

I ran a Quality Management group in my "previous corporate life" that successfully achieved an ISO-9000 registration; we currently have detailed processes for every aspect of our business now, and I have no problem whatsoever when the pilots flying me to Atlanta take time to go through the detailed pre-flight checklist.

Processes, policies, and procedures are important and all have their place in more...

No Problem, You Can Keep It!

By Ron Rosenberg

It seems that any attempt to resolve a service issue leads to hours on the phone and mind-boggling levels of frustration. But sometimes, just the opposite is true, and when that happens it's a welcome break from the norm.

I really like our refrigerator. It's a Samsung model with "French doors" - that means the freezer is on the bottom and slides out like a drawer, and the fridge section is on the top with two doors that swing open like in the picture.

From a design perspective, this makes perfect sense since more...

Where Did the Time Go?!

By Ron Rosenberg

Most days it seems like there's simply too much to get done. And if that's not enough of a challenge, try dealing with interruptions from other people and our own natural tendency to become distracted.

But when there's a deadline, we seem to be able to focus and complete the task at hand. So why not create your own "mini-deadlines" to help you keep focused?

Can a Tomato Hold the Key to Productivity?

You might not think so, but in the 1980s, a management consultant named Francesco Cirillo developed an interesting time-management technique.


Conquer the Chaos: How to Organize, Get More Done, and Simplify Your Day!

Is your office a mess? Are there papers stacked all over your desk and you’re not sure where anything is?

Is your house a wreck? Are there dishes piled high and clothes everywhere? Can you never seem to get your life organized?

It doesn't have to be this way. In this article, you'll discover strategies for getting organized that will help streamline your day and you'll be happy with how much you can accomplish!

Our lives these days are filled to the brim more...