Clean Up Your Crap!

Well, we’re all moved in to our new house! Overall, it’s a lot of fun, but there are some new things I’ve had to get used to.

For example, I don’ t have my old back yard to patrol any more, but I do get to go on walks in the neighborhood a few times a day, and that’s good because I get to make a lot of new dog  friends.

The chairs are arranged differently soI had to alter my sleeping places–I mean the places where I stand guard by the window to watch more...

Why Having the Right Mindset Is Essential to Being Successful in Life

By Jamie Cocco-Dunkleberger

Have you ever noticed that when you are playing and doing what you love and are passionate about, the task or activity feels effortless and so much easier to engage in than an activity you don’t love so much? It may seem that these activities are easier to do and time seems to fly by. Your attitude is much more positive and you feel more relaxed. You tend not to think about what you are doing or how you are doing it: you just, well, do. This is also a time where you more...

Moving from Inspiration... to Accomplishment!

You’ve heard many people say something like, “He’s really lazy…he never accomplishes anything.”

“She complains all the time how she doesn’t have any money, but she doesn’t do anything about it.”

“My daughter waits until the last minute to write her papers and then she stays up for hours doing them the night before they’re due.”

Procrastination is something most of us do in one form or another all of the time. Most times it’s because we have to do something we don’t like doing. Sometimes it’s that we’re just not motivated to start a more...

How to Sell a House in 28 Days!

I’ve had the idea for this article for a few months now, but I didn’t want to publish it at the risk of “jinxing” a pending transaction; but now, I can finally share it with you. That’s because we closed on the sale of our old house last week!

In case you’re a new subscriber (or if you just need a quick reminder) let me provide a quick recap of the last year or so...

Do We Really Need All of This?

With our kids both out of the house and done with college, we now more...

Can I Get Some Help Here?

It started simply enough–with an e-mail from the community manager of our homeowner’s association.

The message was about a public hearing for a “Unified Development Ordinance” being implemented by our town’s planning board.

The idea was to simplify the processes for zoning, permitting, and development within the town. Under the current model, any kind of development or property improvement required you to navigate through a convoluted labyrinth of processes, departments, and procedures.

In theory, this unified plan would bring it all together into a comprehensive and easy-to-understand model.

There was just one problem...

“Conventional District Retrofits?”


Are You Past Your Prime?

When we talk about having a strong USP–a Unique Selling Proposition– one of the examples we include is your ability to compete on price.

Of course, most people mistakenly assume that we’re talking about competing as the lowest-price option, when, you can carve out a strong position as a premium-priced provider of your product or long as you can justify the price in terms of the value your customers, clients, or members will receive for their investment.

In fact, competing by attempting to dominate the low-cost segment of any market can lead to its own set of complications. Walmart, for example, unseated K-Mart as more...

It’s Not About You, It’s About Them!

One of the most common errors I find when reviewing the materials people submit for critique is a serious confusion about what gets people’s attention, and what will motivate them to take action.

The one that rears its ugly head the most is completely missing the difference between “features” and “benefits.”

In the most basic form, features are about you; benefits are about your customers, clients, and mem­bers.

I, Me, and My...or You, and Your?

The simplest test to determine feature vs. benefit is to look at the more...

Developing a Clearer Life Vision

Have you ever been driving down the highway and the sky turns dark even though it’s in the middle of the day? The automatic lights come on in your car and you look in the distance and see storm clouds brewing.

All of a sudden the storm hits and a deluge of water blasts the wind­shield of your car. You throw your windshield wipers on high, but they are practically useless because you can’t see the road in front of you. You slow your vehicle down to more...

The Triage Nurse


If you find yourself in the completely unenviable situation of having to visit the Emergency Room, you might want to bring a book–preferably a long book– since you’ll quite likely be there for a while, especially if your condition isn’t life-threatening.

That’s because there’s a system of prioritization that was created by French doctors in World War I known as “triage.”

Injured soldiers were placed into one of three cat­egories:

1. Those likely to live, regardless of care

2. Those likely to die, regardless of care

3. Those for whom immediate care might determine the outcome


Who’s Keeping Track of Everything?

I don’t know about your business, but in ours, we seem to have far too many “moving parts.”

We have customers and prospects to deal with, ac­tion items from meetings, and complicated projects that involve a mix of in-house and outsourced staff.

Over the years, we’ve tried several solutions ranging from free desktop ap­plications to complex web-based systems, and just about everything in between.

Nothing really fit perfectly until we discovered Wrike ( In fact, it was our “web guy”–who himself manages multiple concurrent projects–who turned us on to it.

A Simple “Action-Item” List for Starters

It seems simple enough–an e-mail comes in more...