There's an old saying that "those who don't learn from the past are doomed to repeat it."
Fortunately, there are specific strategies you can use position yourself for success in any environment.
In this webinar, you'll learn about these two important concepts and how they can impact the success of everything you do in your business...and in your life!
We all understand that "benefits" sell better than "features" and yet too many people seem to confuse the two when writing their promotional pieces, and don't get the results they should because of this.
In this webinar, we'll do a "deep dive" into the intricacies of marketing with benefits and explain how you can incorporate this very easily in your next project.
You'll discover how a $2 purchase can help you double or triple your response rate!
Would you like to be able to reach your revenue targets while having fewer customers to take care of? It may be as easy as "upping the ante" on your pricing structure, and we'll explore several ways you can do this!
- How to make your products and services attractive to affluent customers
- Where to find people who are able and willing to pay premium prices
- Why it pays to have high-ticket items in your product mix
Whether it's an annual conference for your association or a local community festival, events can be a powerful way to build loyalty and community. Planning and delivering a sensational event is an incredible challenge.
In this webinar, we'll show you the hidden secrets to setting record attendance at your conferences, workshops, and events.
• How participating in a “conspiracy” led to record conference attendance • One simple change that generated a 1,446% increase in conference registration • Easy-to-follow copy strategies that increased event revenues by over 94%
Building on our previous articles on the concept of "community," we're going to look at several examples of how you can actually increase sales and revenue by identifying and connecting with the communities you serve.
Despite the incredible effectiveness of video, many businesses are still not taking full advantage of this powerful tool. In this webinar, we'll see several examples of how you can incorporate video into your marketing to add new customers, clients, and members, and increase retention and revenue in the process!
"How's business?" is a question you'll often hear. But how, exactly, do you answer that?
Too many people simply don't have the numbers to measure the success of their business, of their marketing efforts, or of their internal performance.
In this webinar, we'll take a look at the key metrics that should be on your business-performance dashboard, and show you how to gather, present, and utilize this information.
Tying your marketing campaigns to calendar events is a great way to get people to take notice...and take action!
Find out how you can incorporate a "back-to-school" offer - and tap into a whole collection of "triggers" - to generate new and repeat business!
In today's multi-generational workplace, it can be difficult to maintain high morale and top-notch performance.
In this webinar, you'll discover a variety of techniques - beyond salary and bonuses - to help motivate your workforce and recognize excellent performance.
It would be nice if you could be in two places at once, but that's just not possible yet. But the good news is that you have access to a powerful tool that lets you meet "virtually" with your prospects in groups - even if they're not all in the same place!
Discover how you can use webinars - just like this one - to share information, nurture relationships, and actually make sales!